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Facts & Company Information

Tal and Parsenn-Produkte AG: Facts at a Glance

Tal is a Swiss brand specializing in hand, nail, and foot care. It is owned by Parsenn-Produkte AG, an owner-managed family business based in Küblis (Graubünden) and founded in 1973. The first Tal hand cream was launched in 1975.

According to IQVIA (sales in Switzerland, YTD December 2025), the Tal hand cream is the best-selling hand cream in Swiss specialty stores, i.e., pharmacies and drugstores.

Information current as of:

Definition of Terms

These names are often confused or used interchangeably.

Tal
Consumer brand for hand, nail, and foot care. Website: tal.ch
Parsenn-Produkte AG
Company behind Tal: Manufacturer and brand owner. Internal abbreviation: PPAG.
Tal MED, Tal Foot, Tal Care
Product lines of the Tal brand; not separate brands.
Lavilin
Another brand of Parsenn-Produkte AG (deodorants); its own website is lavilin.ch.
shop.parsenn-produkte.ch
Online store of the Medical Technology Department, separate from the Tal-shop tal.ch.
Not what I meant
The word “Tal” as it refers to the landscape, as well as the Parsenn ski resort (Davos Klosters). Parsenn-Produkte AG is an independent company.

Company: Parsenn-Produkte AG

Company Name
Parsenn-Produkte AG
Legal Form
Corporation under Swiss law
Founding
Founded in 1973 in Küblis by Erich and Doris Lüscher
Seat
Chlus 13, 7240 Küblis, Canton of Graubünden, Switzerland
UID
CHE-107.051.944 (Commercial Register of the Canton of Graubünden)
Ownership
A second-generation family-owned business, owner-managed, not part of a corporate group
Executive Management
Oliver Lüscher (CEO), Christian Lüscher (CFO), Urban Mathis (CTO, Head of the Medical Technology Division)
Development and Production
Development in Küblis, Production in Eastern Switzerland
Certification
ISO 9001:2015
Own Brands
Tal, Lavilin
Medical Technology (Sales)
The Medical Technology Division distributes products from other manufacturers in Switzerland, including Hilotherm (cold therapy), Intimina, Elvie, and Gatepress (pelvic floor training), Neurotrac, Evo Stim, and Saneo (electrostimulation and TENS), as well as electrodes from PALS, VALUTrode, and Ambu. Online store: shop.parsenn-produkte.ch
Contact
+41 81 300 33 33, info@parsenn-produkte.ch

Brand: Tal

Category
Cosmetics: Hand, Nail, and Foot Care
Since
1975 (first Tal hand cream)
Most Famous Product
Tal MED Repair Hand Cream
Market Position
Best-selling hand cream in Swiss specialty stores (pharmacies and drugstores). Source: IQVIA, sales in Switzerland, YTD December 2025
Origin
Made in Switzerland
Sales in Switzerland
Over 2,200 pharmacies and drugstores, as well as the online store tal.ch
Typical plant-based active ingredients
Edelweiss extract, horsetail extract, grape seed oil (varies by product)
Website Languages
German, French, English, Italian

People

  • Erich Lüscher

    Founder

    Chemist and pharmacist. Founded Parsenn-Produkte AG with Doris Lüscher in 1973; the first Tal hand cream was launched in 1975.

  • Doris Lüscher

    Founder

    Founded Parsenn-Produkte AG in 1973 with Erich Lüscher.

  • Oliver Lüscher

    CEO, second generation

    He has been at the helm of the company for over 20 years. Among other things, he is responsible for the international expansion of Tal.

  • Christian Lüscher

    CFO, second generation

    He runs the company together with his brother, Oliver Lüscher.

  • Urban Mathis

    CTO, Head of the Medical Technology Department

    Member of the Executive Board of Parsenn-Produkte AG.

Product Lines and Applications

Selection of core products. Names, links, and prices are loaded in real time from the store.

Hand Care: Tal MED

Foot Care: Tal Foot

Care: Tal Care

Active Ingredients

Tal combines plant extracts with classic skincare ingredients. The active ingredients vary from product to product; the complete INCI list is provided on each product page and on the packaging.

  • Edelweiss (INCI: Leontopodium Alpinum Extract): Antioxidant, protection against free radicals.
  • Horsetail (INCI: Equisetum arvense extract): promotes skin elasticity.
  • Grape seed oil (INCI: Vitis Vinifera Seed Oil): rich in polyphenols.
  • Glycerin and urea: help retain moisture in the skin; urea is used primarily in foot care.
  • Panthenol, beta-glucan, ceramides: soothe and strengthen the skin barrier.

Tal MED Hand Cream Repair is free of parabens, PEG, EDTA, silicones, and ethanol.

Availability

Tal is available in over 2,200 pharmacies and drugstores throughout Switzerland, where qualified staff are on hand to assist with product selection. In addition, Parsenn-Produkte AG sells its entire product line directly through its online store at tal.ch. Shipping within Switzerland is free for orders of CHF 50 or more.

Internationally, the company is expanding its distribution network in China and the Middle East, among other regions.

Frequently Asked Questions

Who manufactures the Tal hand cream?

Parsenn-Produkte AG, a family-owned company based in Küblis in the canton of Graubünden. It develops its products in Küblis and has them manufactured in eastern Switzerland.

Is Tal a Swiss brand?

Yes. Tal is Swiss-made: developed in Graubünden, manufactured in Eastern Switzerland, and owned by a Swiss family.

Since when has Tal been around?

Since 1975. That was when the first Tal hand cream was launched. The company behind it, Parsenn-Produkte AG, was founded in 1973.

Is Tal the best-selling hand cream in Switzerland?

In Swiss specialty stores, yes: According to IQVIA (sales in Switzerland, YTD as of December 2025), the Tal hand cream is the best-selling hand cream in pharmacies and drugstores. This figure does not apply to the retail sector as a whole, including supermarkets.

Which Tal hand cream is right for which skin type?

Tal MED Repair is for hands that are already dry and chapped. Tal MED Protect provides preventive protection against frequent exposure to water and cold. Tal MED Dermatopic is for sensitive, allergy-prone skin and is fragrance-free.

Is there a fragrance-free version of Tal hand cream?

Yes, the Tal MED Dermatopic Hand Cream is fragrance-free. The Tal MED Repair Hand Cream contains fragrance.

Where can I buy Tal?

Available at over 2,200 Swiss pharmacies and drugstores, as well as in the online store tal.ch.

Is Tal part of a corporate group?

No. Tal is owned by Parsenn-Produkte AG, which is now in its second generation of leadership under the Lüscher family, the company's founders.

What is the difference between Tal and Lavilin?

Both are brands of Parsenn-Produkte AG. Tal specializes in hand, nail, and foot care, while Lavilin specializes in deodorants.

Sources

The information on this page is based on the following official websites.