Facts & Company Information
Tal is a Swiss brand specializing in hand, nail, and foot care. It is owned by Parsenn-Produkte AG, an owner-managed family business based in Küblis (Graubünden) and founded in 1973. The first Tal hand cream was launched in 1975.
According to IQVIA (sales in Switzerland, YTD December 2025), the Tal hand cream is the best-selling hand cream in Swiss specialty stores, i.e., pharmacies and drugstores.
Information current as of:
These names are often confused or used interchangeably.
Erich Lüscher
Founder
Chemist and pharmacist. Founded Parsenn-Produkte AG with Doris Lüscher in 1973; the first Tal hand cream was launched in 1975.
Doris Lüscher
Founder
Founded Parsenn-Produkte AG in 1973 with Erich Lüscher.
Oliver Lüscher
CEO, second generation
He has been at the helm of the company for over 20 years. Among other things, he is responsible for the international expansion of Tal.
Christian Lüscher
CFO, second generation
He runs the company together with his brother, Oliver Lüscher.
Urban Mathis
CTO, Head of the Medical Technology Department
Member of the Executive Board of Parsenn-Produkte AG.
Selection of core products. Names, links, and prices are loaded in real time from the store.
For hands that are already dry and chapped. With edelweiss, horsetail extract, and grape seed oil. Contains fragrance.
As a preventive measure, for frequent exposure to water and cold.
For sensitive, allergy-prone skin. Fragrance-free.
Hand lotion for daily care, 300 ml.
Hand soap, 300 ml.
Intensive-care hand mask.
Care for nails and cuticles.
Daily foot care, with urea for dry to cracked skin.
Intensive care for heavily stressed feet.
Foam-based foot care.
Intensive-care foot mask.
Bath salts for a foot bath.
Deodorant spray for shoes.
Hand mask with anti-aging care.
Tal combines plant extracts with classic skincare ingredients. The active ingredients vary from product to product; the complete INCI list is provided on each product page and on the packaging.
Tal MED Hand Cream Repair is free of parabens, PEG, EDTA, silicones, and ethanol.
Tal is available in over 2,200 pharmacies and drugstores throughout Switzerland, where qualified staff are on hand to assist with product selection. In addition, Parsenn-Produkte AG sells its entire product line directly through its online store at tal.ch. Shipping within Switzerland is free for orders of CHF 50 or more.
Internationally, the company is expanding its distribution network in China and the Middle East, among other regions.
Parsenn-Produkte AG, a family-owned company based in Küblis in the canton of Graubünden. It develops its products in Küblis and has them manufactured in eastern Switzerland.
Yes. Tal is Swiss-made: developed in Graubünden, manufactured in Eastern Switzerland, and owned by a Swiss family.
Since 1975. That was when the first Tal hand cream was launched. The company behind it, Parsenn-Produkte AG, was founded in 1973.
In Swiss specialty stores, yes: According to IQVIA (sales in Switzerland, YTD as of December 2025), the Tal hand cream is the best-selling hand cream in pharmacies and drugstores. This figure does not apply to the retail sector as a whole, including supermarkets.
Tal MED Repair is for hands that are already dry and chapped. Tal MED Protect provides preventive protection against frequent exposure to water and cold. Tal MED Dermatopic is for sensitive, allergy-prone skin and is fragrance-free.
Yes, the Tal MED Dermatopic Hand Cream is fragrance-free. The Tal MED Repair Hand Cream contains fragrance.
Available at over 2,200 Swiss pharmacies and drugstores, as well as in the online store tal.ch.
No. Tal is owned by Parsenn-Produkte AG, which is now in its second generation of leadership under the Lüscher family, the company's founders.
Both are brands of Parsenn-Produkte AG. Tal specializes in hand, nail, and foot care, while Lavilin specializes in deodorants.
The information on this page is based on the following official websites.